Tesla hikes prices in Canada, urges buyers to grab US cars before tariffs hit

Tesla raised car prices across Canada this weekend, pushing buyers to grab US-imported vehicles before new tariffs make them even more expensive.

On Saturday, Tesla’s Canadian website posted a banner that said: “Explore pre-tariff priced inventory while supplies last.”

The move came after President Donald Trump dropped a fresh 25% tariff last month on Canadian goods, including vehicles with parts made outside the US, even under the US-Mexico-Canada trade pact. Canada immediately hit back with retaliatory import taxes aimed at mirroring the American tariffs.

Pricing on Tesla’s site as of April 26 showed a big gap between new orders and existing inventory. A new long-range Model 3 with all-wheel drive jumped to C$79,990 (about $57,700). But identical 2025 model year cars already sitting in inventory were listed for around C$69,000.

The difference made it obvious Tesla wanted buyers to move fast before getting hammered by higher prices. The sharp price increases were first spotted by DriveTeslaCanada.ca, which reported that for some models, the hikes are brutal.

New orders for the all-wheel drive Cybertruck are now up to 22% more expensive than inventory models. For Canadian buyers trying to hold out, that’s bad news.

Elon Musk, Tesla’s CEO, hasn’t made things easier north of the border either. Elon took heat in Canada after standing by Trump, who has openly joked that he wants Canada to join the United States.

The eccentric billionaire recently promised that starting next month, he would spend more time focusing on Tesla, after the carmaker suffered its worst first-quarter financial results in years.

Tesla stock rises after US pushes faster self-driving car rules

Tesla shares jumped nearly 10% on Friday after Trump’s White House announced a plan to speed up self-driving vehicle approvals. Transportation Secretary Sean Duffy revealed new rules that loosen federal safety standards for autonomous vehicles.

That announcement gave Tesla a rare win after a rough few months. The rally followed a long stretch of losses for Tesla, with shares dropping around 40% since the beginning of 2025.

The trade wars, tariffs, and nonstop market swings made it worse. Tesla also posted its worst quarterly loss since 2022 during the first three months of this year.

Wall Street scrambled to respond. Piper Sandler said the earnings report was “the best result that TSLA bulls could’ve reasonably hoped for,” noting that “management said enough to keep the dream alive.” Even though problems still exist, the firm said the update helped calm some fears.

Goldman Sachs analyst Mark Delaney said he thinks Tesla can make more money from software tied to full self-driving technology over the long term. But despite the optimism, Delaney kept Goldman’s neutral rating and cut Tesla’s price target.

Others stayed skeptical. UBS and Wells Fargo both kept negative outlooks on Tesla. Wells Fargo analyst Colin Langan cut the firm’s price target for Tesla from $130 to $120.

UBS warned that excitement over Tesla’s planned June robo-taxi launch might push the stock price up temporarily, but said it could end badly for some investors. They also flagged that Tesla might drop its plan for a low-cost vehicle launch, killing a potential catalyst for future growth.

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